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Gaia Herbs, one of North America’s leading herbal brands, recently announced the launch of three new product lines. The public launch of Gaia’s new Hemp, Nootropics, and Mushroom & Herbs Functional Powders took place at this year’s the Natural Products Expo West in Anaheim, CA. Expo West attendees were some of the first people to experience Gaia’s new lines (1).

Below is an overview of Gaia’s new product lines along with additional details about each product.

Hemp

Hemp flower

Elena Lécué, Gaia Herbs’ Executive Vice President of Sales and Marketing expressed her excitement about the company’s new hemp line of products. In the wake of the 2018 Agriculture Improvement Act (a.k.a. the 2018 Farm Bill), a plethora of hemp-derived products flooded the supplement market. Some of these products are neither high-quality nor effective. Lécué says:

As the leading herbal brand, Gaia Herbs is proud to be bringing a new Hemp line to the market of the quality that consumers have come to expect from our brand, that is fully traceable to the source (1).

Gaia Herbs Full Spectrum Hemp Extract comes from ‘sun-grown American Hemp flowers’ and contains less than 0.2% THC. This hemp extract comes in two strengths (10 mg and 20 mg) and two sizes (1 oz or 2 oz). Instead of using other parts of the hemp plant to produce this new hemp extract, Gaia uses hemp flowers. What’s more, this full spectrum hemp oil has a full range of cannabinoids which are naturally present in hemp.

What’s more, Gaia’s traceability program lets consumers track the origin of the hemp which went into producing the extract. Not only that, but consumers can also learn about the testing that the hemp underwent to check its purity, integrity, and strength potency.

Nootropics

Nootropics: Supplements for Brainpower

Although the nootropics niche is fairly new, the sector has steadily grown over the past few years. Also known as ‘smart drugs’, nootropics are said to make you think more clearly and have a longer attention span. According to proponents of nootropics, they do this by stimulating neurons and increasing blood and oxygen flow to the brain. On top of that, protect the brain from damage. As a result, by taking them you may experience benefits like more creativity, better mood, and more brainpower (2).

Nootropics are designed to boost a person’s mental performance. Many people take them to keep their minds sharp and healthy. Others take them to reduce their chance or dementia and Alzheimer’s (3). Gaia Herbs new Nootropics line of products are made of herbs and come in several forms:

  • Bacopa – Gaia-grown™ Bacopa (Gaia is one of the few U.S. growers of this herb); promotes a healthy mind
  • Agile Mind – Made from Bacopa, Ginkgo, and Turmeric; supports healthy brain function and memory
  • Nootropic Focus – Made from Spearmint, Saffron, and Lemon Balm; supports healthy concentration

Mushroom & Herbs Functional Powders

Lion’s Mane mushroom

For hundreds of years, medicinal mushrooms have been a staple of traditional medicine. In general, mushrooms are used mainly in Asia. They help fight infections, but are also useful for treating pulmonary diseases and cancer. For decades, Japanese and Chinese have used medicinal mushrooms as cancer treatments, either alone or in addition to chemotherapy (4).

Made from fruiting mushroom bodies, Gaia Herbs Mushroom & Herbs Powders are nutritional supplements. These powders contain no sweeteners, flavors, or fillers. What’s more, Gaia suggests mixing these powders in your favorite drink. Specifically, there are three products in this new line:

  • Mind Spring – A blend of Reishi, Lion’s Mane, Turmeric, Gotu Kola, Holy Basil, and Ginkgo; supports brain health and memory.
  • Energy Thrive – A blend of Maca, Rhodiola, Schisandra, Cordyceps, Shiitake, Ashwagandha, and Astragalus; promotes energy; supports physical performance and boosts endurance.
  • Immune Shine – A blend of Chaga, Astragalus, Maitake, Elderberry, and Ginger; Supports immune health and boosts natural defenses.

About Gaia Herbs

Altogether, Gaia Herbs has produced herbal remedies and nutritional supplements for over three decades. Since launching in 1987, Gaia Herbs has grown into North America’s leading herbal brand. Presently, the company has over 200 products, from liquid extracts and functional powders to teas and its patented Liquid Phyto-Caps.

Using organic methods, Gaia cultivates over 6.5 million plants annually on its company farm. What’s more, Gaia has state-of-the-art labs and processing facilities. In addition to having the industry’s first comprehensive herb traceability program, Gaia Herbs is also a Certified B Corporation (1).

Start Your Own Private Label Supplement Business

Have you considered starting your own hemp, nootropics, or mushroom powder business? Send us a message or call us today to learn more about partnering with ABH Pharma.

 

 

References

  1. https://www.gaiaherbs.com/uploads/Gaia_Herbs_2019_Expo_West_Press_Release-1551908335.pdf
  2. https://www.prevention.com/health/sleep-energy/a26413480/what-are-nootropics/
  3. https://www.menshealth.com/health/a22737582/what-are-nootropics/
  4. https://www.webmd.com/vitamins-and-supplements/reishi-mushroom-uses-and-risks#1

Will Cartwright

Chief Marketing Officer at Get Known Pros
Will is a master of digital marketing in the vitamins & supplements space. He has years experience selling supplements on Google, self-hosted websites, Amazon, Facebook and much more.

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Will Cartwright

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